YouTube vs. The Tin Hats It may sound like an odd crossover, but YouTube will be employing the help of Wikipedia articles to provide context around popular conspiracy videos posted to the platform. While YouTube purports itself as a content… Continue Reading
Here at Zooppa, the only thing we love more than animals is protecting them. From fierce tigers and majestic elephants, to red pandas and quirky lemurs, there’s nothing better than seeing animals in the wild. Now more than ever, wildlife habitat is disappearing,… Continue Reading
There was a time when the words “electronic sports” and “big ad bucks” would’ve garnered a confused look at best, chuckles at worst. The combination of gaming and advertisement has been a long-standing tradition for niche brands and tongue-in-cheek references.… Continue Reading
The fashion industry isn’t quick to pivot. Sure, trends may change every year, but there’s still a core of old-fashioned opinions that dominate the landscape: “Consumers will spring for the latest trend.” “Expensive means higher quality.” “Big brands are always… Continue Reading
Last week, Burger King debuted a clever ad for net neutrality. The spot featured real customers who were offered a range of burgers priced by speed of delivery, from the $4.99 all the way to $25.99 for a single Whopper. The… Continue Reading
We’ve got news for you on our Gillette “Best a Man Can Get” project. You’ll have one extra week to complete your submissions. The new deadline will be Feb. 15th at 3 PM Rome Time. But that’s not all! Gillette took a… Continue Reading
“How do I win?” It’s the most common question we get at Zooppa HQ. We know video production takes a lot of work: scouting talent and locations, hiring crew, editing footage and more. That’s not to mention all the price… Continue Reading
It’s been a good year for dogs. Summer brought us dOGUMENTA, the world’s first art gallery designed for man’s best friend. The Puppy Bowl, Animal Planet’s answer to the Super Bowl, snags an average of 2.2 million viewers per event,… Continue Reading
Reaching seniors has long been the bane of advertisers. Often stereotyped as out of touch or behind the times, most organizations miss the opportunity to tap into this network of consumers. The reluctance is understandable, especially when the majority of… Continue Reading
Love food and filmmaking? Then our Kikkoman “Asian Inspiration” Part 2 project is for you! We’ve teamed up with Kikkoman, Active, and Ketchum to bring you another awesome assignment. To help energize their brand, Kikkoman is looking for contemporary, out-of-the-box… Continue Reading